How can we enhance design research know-how in R&D?

DesignOps is tasked with improving research know-how across R&D to increase product quality through improved user insights and research efficiency. DesignOps has produced a series of tools and services over the past year and proved the value of using standardized tools to answer research questions. However, further opportunities were identified.

  • THEORY: Users often lack a mental model of both design research as a discipline and DesignOps making it difficult for users (product and design) to quickly grasp how and where to start their research activities.  

  • PRACTICE: Consumers of DesignOps don’t always use tools or methods as intended, or misinterpret/can’t act on results leading to ineffective research that has the potential to diminish the quality of design and product work.

APPROACH

  • Foundational and discovery research approaches, including desk research on the topic of physical learning environments, to inspire physical artifacts and interactions that will enhance user understanding of design research as a discipline and a process.

  • Concept and resonance testing on early artifacts as well as a new research office hours interaction protocol, with continuous iteration

  • Design quality reviews (heuristic evaluation) to refine design and ensure consistency on our digital tools

  • Team-wide workshop to gather more feedback, identify gaps in our approach and socialize our preliminary research education ideas

ROLE

Lead design researcher and research project management

IMPACT

This project is currently in-progress.

  • Participation in this project has created alignment across DesignOps on how we hope to market ourselves and communicate best practice processes